Community Relations Liaison - FT Job Opening

Community Relations Liaison - FT

Frontier Home Health and Hospice

Casper, Wyoming
Category: Case Manager

Job Description Summary
The Community Relations Liaison acts as a primary liaison between current and potential home care referral sources, patient/clients and Frontier Home Health & Hospice. Primary responsibilities include but are not limited to marketing of the Frontier Hospice program to current and potential referral sources; developing working relationships with and increasing the number of referral sources for the Frontier home care programs; meeting regularly with Frontier affiliated hospital case managers, Frontier home care coordinators, physicians & physician groups, hospitals, and targeted community organizations to educate about and promote Frontier home care services. Facilitates prompt and easy access for referral sources and patient/clients into the Frontier home care programs. Position requires frequent automobile travel within designated geographical areas.
Essential Job Functions/Responsibilities
  • Develop and implement programs to raise and/or establish relationships within the community by conducting personalized visitations to all primary referral sources, interested parties and by representing the agency at community events.
  • Achieves net contribution growth goals necessary to support company objectives.
  • Consistently meets sales call objectives as established by the Sales Manager.
  • Completes all required account data, call log, and Quarterly Sales Plan forms as requested by the Sales Manager.
  • Communicates effectively and respectfully with Sales Manager, Branch and Corporate personnel.
  • Successfully completes all required training modules with a score of 80% or
  • higher with strict adherence to deadlines associated with the Sales Training
  • Reinforces knowledge of service capabilities for all product lines while
  • in the field as well as a fundamental understanding of Medicare, Medicaid, third
  • party payor coverage and private pay business.
  • Exhibits ability to perform market analysis and knowledge of industry trends and market activities in order to drive target goals.
  • Responsible to generate business from new referral sources, identify opportunities for formal, preferred or contractual relationships with physicians, organizations and payers.
  • Works with the office staff to ensure that new business is successfully initiated.
  • Expectation is for data driven growth with physicians, area health facilities, community
  • organizations, state and county medical societies, and similar groups and institutions.
  • Strong follow through, customer service commitment and relationship cultivation.
  • Other related tasks and projects as assigned.
Position Qualifications
Education
Bachelor's degree in marketing, business, or related field. An equivalent combination of education and experience may be accepted.

Qualifications:
  • Minimum three years' experience in business development/marketing, with at least one year in the health care industry.
  • Strong organizational skills.
  • Ability to work independently.
  • Valid driver's license, reliable transportation, and willingness to travel.
  • Customer service oriented and skilled in customer conflict resolution techniques.
  • Excellent written and communication skills. Able to organize thoughts and present them clearly, verbally and in writing.
  • Demonstrated skills with group and individual presentations.
  • Ability to respond productively, non-defensively, to complaints.
  • Proficient with computers using Word and other basic business programs for general business use, including the preparation of marketing related materials and presentations.
  • Flexible, able to respond to rapidly changing situations and needs of current and potential hospice clients.
  • Able to communicate effectively with people of varied cultural backgrounds and lifestyle choices.
  • Demonstrated ability to discuss health related issues comfortably and articulately.
Experience:
  • Proven success in marketing/development of referral sources and clients.
  • Proven ability at establishing relationships with referral sources, with experience in healthcare related marketing/development helpful.
  • Experience with successful development and implementation of marketing plans.
  • Experienced in diverse marketing settings, and proven ability to handle changing situations
WE ARE AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EMPLOYER